Barcelona, June 2018
While Worldsensing is a leader in developing solutions to improve city mobility and parking, the technology provider is looking for opportunities to expand its knowledge within the Smart Car industry. One innovation initiative aims to use data to improve smart parking applications, for which Worldsensing has been selected out of 500 applicants as one of the top 15 startups to enter the first batch awarded by the IMPACT Connected Car acceleration program. IMPACT focuses on responding to the industrial needs in the automotive industry and offers acceleration, mentoring, training and equity-free funding.
Connecting cars to the Internet of Things allows linking vehicles to other digitized objects, including smartphones, tracking devices, traffic lights, and even home applications. Smart cars can enable novel services for authorities or parking operators such as triggering notifications for overstaying vehicles to improve current parking enforcement services. The project Worldsensing is working on within the IMPACT program framework focuses on combining the information gathered from vehicle detection sensors, payment apps and enforcement software. While sensors transmit real-time occupancy data, payments drivers submit through an app and the length of stay of their vehicles are sent to an advanced software solution which automatically notifies operators or parking wardens when cars overstay. Based on this information, authorities and operators can make decisions on where to offer additional parking slots and can introduce dynamic pricing based on real-time demand, among others.
The Connected Car industry is estimated to be economically beneficial for telco companies as public authorities are looking for technology which can be integrated in every vehicle to meet safety requirements such as for automatic emergency braking systems. The wireless industry association estimates that 31 percent of cars shipped in 2018 will be connected via a SIM card which translates into potentially €39 billion EUR in 2018 ($51.91 billion) revenue for the Mobile industry, according to research commissioned by the GSMA. The association predicts that by 2025 one in five cars sold will be equipped with “embedded connectivity” and half of the cars on the road will make use of connectivity in some way, even if only by connecting it to a smartphone which is referred to as “tethered” by Connected Car experts, a trend driven by the likes of Apple and Google. Additionally, a recent study by market strategy consultancy firm iGR shows how dedicated short range communications (DSRC) implementation, which is a wireless communication capability permitting very high data transmission, will be a significant opportunity for wireless and mobile technology equipment manufacturers such as IBM.
While connected cars allow collecting both car- and user-related data from a vehicle or means of transport, car-related data includes information such as:
This project has received funding from the European Union’s Horizon 2020 Programme under the grant agreement No 731343.
IMPACT connected cars launched its first open call in October 2017 where 500 startups and SMEs from more than 40 countries were selected. 25 projects went through a smartization programme which started with a Disruptive Bootcamp, the first programme stage, which was held in Vigo (Spain) in April 2018. Ultimately, 15 companies (including Worldsensing) were selected for the Ignition Plan, the second stage of the IMPACT Connected Car program which will run until December 2018.
The technology provider is performing market research, validation and feasibility studies, as well as developing business cases, business plans, SWOT analysis and go-to-market strategies to single out the most promising connected car approaches.
Worldsensing is a widely recognized global IoT pioneer. Founded in 2008, the Barcelona-based technology provider delivers Operational Intelligence to traditional industries and cities. With over 90 employees and offices in Barcelona, London and Los Angeles, Worldsensing is globally active and has customers in over 50 countries across 6 continents.